Pace University

This degree is designed for students who wish to improve their general management skills while also learning more about fact-based decision-making. Gain the experience you'll need to succeed in the fast-paced and profitable industry of marketing analytics, as well as a degree that will allow you to develop general management abilities while also learning how to make fact-based decisions. Furthermore, when it comes to developing professional connections, there is just no place like New York City.

• Develop leadership and management skills while exploring a variety of interests.
• With inventive solutions, you can bridge the gap between analytical models and business potential.
• Learn from professionals in a variety of industries and apply what you've learned to your own.

ADD OPPORTUNITIES AND EXPERIENCES

Our MBA in Marketing Analytics programme covers a wide range of business disciplines, from finance to leadership, while also diving deep into marketing analytics. This degree will assist you in becoming the well-rounded businessperson you've always desired and in identifying unique methods to add value to a firm. Our faculty has connections with some of New York City's most prestigious corporations and organisations, allowing you to meet marketing executives from American Express, Microsoft, Landor, Oracle, and many other companies.

You will master important business management skills such as doing market research, making data-driven decisions, and managing client relationships through our team-based class assignments. As a marketing manager, you'll be able to employ a variety of channels strategically, such as interactive and direct marketing, as well as advertising and sales promotion on both traditional and digital platforms.

Join student clubs like the Lubin Graduate Marketing Society to tap into the excitement of New York City, network with classmates and alumni, attend guest speaker events and employer spotlights, compete in case and pitch contests, and so much more!

CAREER OPTIONS

• Business Development Manager
• Business Operations Specialist
• Customer Intelligence Analyst
• Market Research Analyst
• Market Research Manager
• Market Research Consultant
• Marketing Director
• Marketing Consultant